I have been having a discussion lately with the director lead organizer of a graduate school. He complains about the results students are having, and more importantly about the lack of commitment. He says only one student outperforms the rest, by far.
I asked him about the acceptance system. He said that even though they needed the money, they asked for a CV and two recommendation letters. Since they were dealing with the government at some point, people from there went almost straight through. I then asked him: what is the point, for you, of this graduate program? He hesitated and eventually I reminded him that, originally, they discussed something about it being more like a think tank. He said "well yes..." In order to have a think tank, you need to get the top 10% of the people both in content and technique, because you need graphically stunning interesting stories... He had gone, like bad marketers [instead of like great designers], for the 90% bottom which he thought, could not be that bad...
Interestingly enough the one guy that outperforms, did not turn in neither a resumé nor the recommendation letters. In fact, that guy did not meet the requirements in other ways too. That guy does not get a scholarship to go, he did not even ask for one. He was convinced to join based on the potential they originally saw in the program and its proposals towards actually making a difference.
How did he get in then? By invitation! Someone from the organization knew him, and asked him to join, explained the importance of the matter, and convinced him. Turns out, not only did he hold more interest because he was invited [he felt honored], and by not running the standard check, it turns out he new more about technique and research than everyone else did. He prepared prior to every class, and tried to take advantage of all
the material that was being fed to him.
The problem, he was alone, so
there was only so much he could do.
If the head of the program, instead of taking time to design a poster, send emails, talk to the wrong people, hand out fliers at schools, get his signs printed in the magazines, etc... would have taken 10% of those resources and talked to the professors/students he thought could point him in the direction of finding worthwhile people, gotten on the phone, invited them, motivated them, he could have achieved the results he wanted. The one guy he says outperforms would have better team-mates, beyond that, he would have built a tribe...
So overdesign is ok, as long as it is not based on expenses, but on investments...
HAVE FUN!!!